Google Local for Pool Companies.
Blogger and Content Creator
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Hey there, fellow hardware store enthusiasts! 🛠️ If you own or manage a local hardware store, you know that competition can be tough. But fear not! We’ve got your back with some fantastic marketing insights to help your store shine in your community.
In this blog post, we’re diving deep into the world of “Local Hardware Store Marketing.” We’ll share proven strategies, creative ideas, and tips that will not only boost your store’s visibility but also build a loyal customer base.
Are you striving to amplify your brand visibility in an increasingly competitive market? Dive into our in-depth guide that explores the multifaceted approaches successful brands employ, from building robust marketing strategies to leveraging social media’s power. By drawing upon diverse case studies, we provide practical, results-driven strategies to bolster your brand’s visibility and recognition, no matter your business size or industry.
In this blog post, we explore powerful strategies for cultivating strong customer relationship bonds to drive sustainable business growth. By focusing on defining your unique value proposition, conducting thorough market research, crafting a tailored marketing strategy, staying actively involved, and leveraging technology, you can attract and retain customers while positioning your business for long-term success. Discover how to create personalized experiences, analyze data-driven insights, and build lasting relationships that turn customers into loyal advocates. Embrace these proven methods to unlock your business’s full potential and thrive in today’s competitive landscape.
Google local can get your company local leads and customers.
Everyday consumers search online to find local products, goods and services before they buy from you. They check your reputation and rankings to find the one company that can help them with problem, quick and easy. Social media plays an important role in today’s advertising market. Do you know how to get found on google.
How To Use Google Plus Effectively
Social media is a very popular and easy way to spread the word about your business but to get the most return on investment (ROI) it’s best to have a social media plan. Otherwise you can get caught up in Twitter drama or Facebook games.
Working effectively with Google Plus involves a simple three-step process: Setup, Networking and Marketing. After the Setup phase is complete, then it’s really only the networking and marketing that will need your attention.
Setting Up Google Plus
First, set up your Google Plus profile. Simply fill in the fields with your name, company name, location and a photo and you you’re now ready to venture further into using Google Plus. Of course, if you have a physical location for your company and are looking to use Google Plus as a way to grow and promote your business, make sure you include your location.
Second, create a Google Page for your business. In the left sidebar of your profile you’ll notice an icon that says “Pages” (it may also be under the “More” icon). Click this icon and then choose which type of page you want to create. Just keep following the very easy instructions for choosing your category, personalizing the page’s profile, and adding a photo.
Remember that you now have two Google Plus profiles: 1 personal and 1 business. Most likely, if you’re trying to grow your business and get your brand recognized, you’ll want to do your business networking under your business profile. When you log in to Google Plus, simply click the “Pages” icon and begin posting information, tips, photos or videos.
To really jump start your networking efforts, you will have to search out people who fit into your target market. You can search for these people using the search function and then fit them into one of your circles. The same is true of local businesses or your chamber of commerce.
Once people start to find your Google Plus business page, they will add you to their own circles and you will receive notifications. Now you can add those people to your circles, which is a function not available with Facebook.
Keep in mind that it’s not enough to just add people to your circles. They will forget about your page very quickly if you don’t post useful information for them to read. Even before you get your first follower, you should write some posts that others will find useful. Start with an introduction post telling what you have to offer and then keep following it up with tips, recipes, or photos of local events that are interesting to your readers. If people ask questions or make comments on your posts, answer them back right away. Strike up conversations as frequently as possible to engage your audience.
There’s nothing wrong with self-promotion on social media provided that you’re not doing it every single day or with every single post. The key is to always ask yourself how you can help others and what information will your readers find useful.
Encourage your readers to share your website content by adding the +1 badge to your site. This is the small, orange button that allows readers to share your website link with others in their Google Plus circles. The more useful the information, the more people will share it which will hopefully lead to more sales.
We can get you findable online before your prospects and customers find your competitors. Our local marketing company does and we can help you decrease your advertising and increase your sales.
Find out how we could help you with a free marketing analysis.